You may have seen ads of 4:44 popping up on websites and billboards the past couple of weeks and during game three of the NBA Finals, a trailer starring Mahershala Ali and Lupita Nyong’o aired.
this can’t be all of 4:44… can it? pic.twitter.com/aCQH0bwWfN
— Brandon Caldwell (@_brandoc) June 8, 2017
HipHopDX shed some light on the 4:44 posters & ads stating their were ads popping up in the Los Angeles area with feature a date of June 30th, 2017, with “JAY:Z: on the flyer. There have be rumors that the new Songwriter Hall of Fame inductee will be dropping a new album or project for the past couple of weeks.
— HipHopDX (@HipHopDX) June 17, 2017
I guess will see what happens on June 30th.